Overview
Digital Marketing Specialist At Stockbit
We’re looking for a talented Digital Marketing Specialist who is great with digital marketing technique. This position is responsible for Marketing Automation, SEO, SEM, PPC and affiliate marketing, and paid search activities.
Digital Marketing Specialist Responsibilites
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- Responsible for analyzing, reviewing and implementing the company’s website rankings and developing content to include keywords or phrases in order to increase traffic to the website
- Optimize copy and landing pages for paid search engine marketing campaigns
- Perform ongoing paid keyword discovery, expansion and optimization
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
- Works cross functionally to support other digital marketing channels (Affiliate, SEO, video), creative and promotions, email and other digital initiatives or projects when needed.
Digital Marketing Specialist Requirements
- Proven experience with paid search engine marketing campaign strategies and implementation.
- Proficient in SEO best practices as well as being a creative thinker who can strategize for long term SEO growth.
- Well-versed in performance marketing, conversion, and online customer acquisition
- Up-to-date with the latest trends and best practices in search engine marketing
- In-depth experience with bid management tools
- Experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
- Strong analytical skills and experience generating reports
