Overview
Marketing Assistant Manager, East Java At Grab Indonesia

Get to know our Team:
Marketing Assistant Manager is fully responsible for all city presence in East Java. The team needs to be able to create excellent marketing activities in order to accelerate growth of demand. The team needs to also have the muscle skills to execute the strategy in a timely manner.
Get to know the Marketing Assistant Manager Grab Indonesia Role:
Marketing Assistant Manager is someone who is responsible to translate strategy into execution planning, and has strong on the ground knowledge of the city that is assigned to determine the right channel of communication. Aside from that, Marketing Assistant Manager will be fully responsible for designing and delivering marketing campaigns, marketing offline activity, branding and sponsorship then monitoring its effectiveness and efficiency. They will work with agencies to ensure good Grab presence in the city and competitor analysis.
The Marketing Assistant Manager Grab Indonesia day-to-day activities:
- Developing strategy for East Java based on local insight including data analysis and following national direction
- Developing campaign implementation plan across vertical including budget, execution and post campaign report
- Plan, execute, monitor and evaluate campaign / activities that you created
- Create weekly Report of cities performance, evaluation campaign and next action item and reported to head of area
- Monitor competitor movement in your cities (including competitor promo, branding, media placement and offline activities)
- Collaborate with Internal Stakeholder (Operations, Business Development, etc) and External Stakeholder (Vendor, Partners, & Merchants)
- Select strategic area for branding which fit with budget allocation
- Manage and Optimize budget of city to growth the demand
- You are expected to track spending on timely manner
- Local Government Relation and PR for East Java
- Developing local marketing talent / your team member
The Marketing Assistant Manager Grab Indonesia must haves:
- Fluent in Bahasa Indonesia
- Good in written and spoken English
- Excellent in data and analytical skills
- Excellent in presentation, negotiation skills
- Excellent in government affairs skills
- Minimum more than 4 year experience in Marketing
- Microsoft Excel, Microsoft PowerPoint, Microsoft Word
- Other systems & tools to help implementation and tracking
- Excellent communication skills. Good interpersonal skills that enable one to work with people at all levels, to motivate and empower whenever necessary
- Experience in strategy and consulting is a plus point
- Able to make key business decisions or provide solid recommendations based on data & analytical thinking
- Self-starter and ability to work well in a fast-paced environment
- Passionate about the social mission and making a positive impact in emerging markets movement
Get to know Grab:
Grab is more than just the leading ride-hailing and mobile payments platform in Southeast Asia. We use data and technology to improve everything from transportation to payments and financial services across a region of more than 620 million people.
We work with governments, drivers, passengers, merchants, and the community, to solve critical problems in Southeast Asia.
Grab began as a taxi-hailing app in 2012, but we have since extended our product platform to include GrabCar, GrabShare, GrabBike, GrabHitch, GrabExpress, GrabFood, GrabCoach, GrabShuttle, GrabCycle.
We recently launched our fintech platform – GrabFinancial, which consists of payments, lending and insurance. Our latest addition is GrabVentures, an in-house incubation platform.
We are focused on pioneering new commuting and payment alternatives for drivers and passengers with an emphasis on convenience, safety, and reliability. Currently, we offer services in 8 countries.
Our R&D offices are in Singapore, Seattle, Beijing, Bangalore, Jakarta and Vietnam. We aspire to unlock the true potential of Southeast Asia and look for like-minded individuals to join us on this ride.
About Grab
Grab is Southeast Asia's leading super app - providing transportation, logistics and financial services. We aim to solve key problems in the region and improve the lives of millions through technology. Life as a Grabber means succeeding in a culture of passion and innovation. We are hungry to make a difference, and recognise that good decisions often come from the heart. We are humbled by our communities, and are proud to serve them with honour. We come from all over the world, united by a common goal to make life better everyday for our users. If you share our mission of Driving Southeast Forward, apply to be part of the team today!